Cookie Policy

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or phone) when you visit a website. They allow the site to remember your actions and preferences over time, so you don't have to re-enter them every time you revisit. Cookies do not directly identify you as an individual.

2. Types of Cookies We Use

3. Why We Use Cookies

• ✓ To keep our comparison tables fast and accurate
• ✓ To remember your filter and sorting preferences
• ✓ To measure which gift card categories attract the most interest
• ✓ To protect the site against spam and abuse
• ✓ To deliver advertising that is relevant to your interests (only with consent)

4. Third-Party Cookies

Some cookies on 3454 are set by third-party services that appear on our pages. We do not control these cookies. Key third parties include:

Third parties are bound by their own privacy policies. We encourage you to review them.

5. How to Manage & Disable Cookies

You have full control over non-essential cookies. Options include:

• ①Cookie banner: When you first visit 3454, our consent banner lets you accept or reject optional cookies. You can revisit your preferences at any time via the "Cookie Settings" link in our footer.
• ②Browser settings: Most browsers allow you to block or delete cookies. See your browser's help section — e.g. Chrome › Settings › Privacy › Cookies; Firefox › Preferences › Privacy.
• ③Opt-out tools: Google Analytics opt-out add-on: tools.google.com/dlpage/gaoptout. For ad personalisation: youronlinechoices.com.

Note: Disabling strictly necessary cookies will affect core site functionality such as the comparison tool and preference saving.

6. Your Consent

When you first visit 3454, we display a cookie consent banner. By clicking "Accept All", you consent to all cookie categories described above. By clicking "Reject Optional" or "Manage Preferences", only strictly necessary cookies will be set.

Our legal basis for strictly necessary cookies is legitimate interest (Article 6(1)(f) GDPR). For analytics and marketing cookies, our legal basis is your explicit consent (Article 6(1)(a) GDPR). You may withdraw consent at any time without affecting the lawfulness of prior processing.

7. Changes to This Policy

We may update this Cookie Policy to reflect changes in technology, legislation, or our business practices. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, notify you via the consent banner on your next visit. Please review this page periodically.